Social media is a trap

May 20, 2025 11:01 am

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Hey boss,


This has been weighing heavy on my heart, so I need to get real with you.


Social media - the way we've been told to use it - is a trap, a distraction...


You spend hours chasing likes, comments, shares... vanity metrics that don’t pay your bills or book your dream clients.


Here’s the mic drop moment:


Those likes don’t equal sales.


Engagement doesn’t mean authority.


And posting more doesn’t guarantee you’re seen by the right people.


The gurus have sold us the influencer model... which is fine for influencers... but NOT for entrepreneurs like you and I!


The algorithm is constantly changing, unpredictable, and designed to keep you glued, posting and hustling more.


If you're like me, even with the best strategies, you'll still feel exhausted and like you'd rather run 10 miles with high-heel shoes on, even if you never run - not even with running shoes...


But what if I told you there’s a better way?


One where your content works quietly behind the scenes, pulling in the right clients on repeat, without the hustle, the burnout, or the “dance on reels if you want to sell” nonsense.


In my latest blog, I break down why chasing social media approval is a distraction and how to build a content strategy that actually converts.


No fluff. No foolishness. Just real talk and real results.


Read the blog here.


No more trying to please the algorithm. Start building a content strategy that feeds your business in a way that you're built for.


With love (and zero FOMO),


Morgane

Your Brand, Sales & SEO Copywriter

Helping you create content that sells on YOUR terms.

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