,

My biggest copywriting mistake cost me 30K.

And it was painfully avoidable.

Back in 2016, when I started my first service business, I knew nothing about copywriting or marketing.

So I did what most service providers do at the beginning: I wrote things that sounded good instead of what my clients actually needed to read.

(Cringe warning) I used lines like: "Personal development to help you change your life" (Yes. I cringed writing it too.)

Referrals kept me going for a while because people already knew me.

They hid the fact that my message was too vague and broad to convert strangers into clients.

So my income stayed capped. If I had fixed my message earlier, I would have hit six figures sooner.

That painful lesson changed everything about how I approach messaging. And it's exactly what I'm breaking down in this week's video.

How to make clients come to you with authority content

In this video, you'll learn:

→ The 3 elements that make messaging magnetic

→ The content mistake that's killing your sales (even if you're posting every day)

→ How to build a system that brings in clients while you sleep

Because vague words don't sell, clear communication does.

Your messaging should be doing the selling while you serve your clients and live your life.

See you on YouTube,

Morgane

P.S. The 50% off offer has now expired, but 1:1 coaching options are still available if you're ready to fix your messaging fast. Reply to this email and let's talk.