Henderson isn’t standing still—and neither is the conversation about its future.

We’ve just published the second installment of our Selling Henderson series, this time featuring incumbent Mayor Michelle Romero.

This series was built around a simple idea: cities compete. For residents, for businesses, for talent, and for long-term investment. The leaders of those cities aren’t just managing operations—they’re shaping how that place is understood and where it’s headed next.

So instead of asking the usual campaign questions, we’re asking something different: How should Henderson position itself to win over the next decade?

Mayor Romero’s responses offer a clear look at how she views the city’s identity, its growth trajectory, and the balance between expansion and quality of life. It’s a perspective grounded in experience—and one that directly engages with the realities of governing a fast-growing city.

👉 https://marketerontherun.com/selling-henderson-meet-mayor-michelle-romero/

As with every installment in this series, her answers are published as submitted, edited only for clarity and flow.

This is not an endorsement. It’s an examination of how the people seeking to lead Henderson think about its future.

We’ll continue publishing responses from candidates as they come in.

—Remso