How to Build Your Personal Brand in Motorsport

Hi ,After a week's vacation I am back with another edition of my newsletter News Racers Can Use. As usual it is packed with great information for those of you who are race drivers or those of you who aspire to be one. Don't be shy to respond to this...

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Aug 26, 2025
Getting Started With Motorsport Sponsorship

Hi ,I am on vacation so News Racers Can Use is quiet this week but posting will resume on August 18th. Until then, this is what I covered last week. Enjoy!Porsche Cars GB Begins 2026 / 2027 Junior Driver SearchPorsche Cars GB has kicked off their sea...

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Aug 12, 2025
Training the Next Generation of Racing Drivers

Hi ,Welcome to the latest issue of the News Racers Can Use newsletter. As usual it is packed with insightful and actionable advice as well as the latest developments affecting race drivers. I hope you find the information useful.Please note that I am...

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Aug 05, 2025
Training the Next Generation of Racing Drivers

Hi ,Welcome to the latest issue of the News Racers Can Use newsletter. As usual it is packed with insightful and actionable advice as well as the latest developments affecting race drivers. I hope you find the information useful.Please note that I am...

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Aug 05, 2025
Making Opportunities Happen

Hi ,Thanks again for being a subscriber to News Racers Can Use! I appreciate every single one of you. Whether you are a current or aspiring race driver, the parent of one or a motorsport professional, never hesitate to let me know what you think by r...

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Jul 15, 2025
Aston Martin Launches Driver Academy

Hi ,Welcome to this week's newsletter, where I bring you the latest and most exciting developments in the world of motorsport aimed directly at current and aspiring race drivers. Discover Aston Martin's newly launched driver academy and the inspiring...

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Jul 08, 2025
How Drivers Step Up to F3

Hi ,Welcome to this week's edition of the Motorsport Prospects newsletter, where I dive into the latest developments and insights from the racing world of interest to race drivers no matter what level they are at. McLaren is making headlines with its...

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Jul 02, 2025