Hi, !

More often than not, entrepreneurs do not make the most important bet.

That is, betting on themselves.

Every bet they make as an entrepreneur is external.

It’s all about market conditions, competition, government policies, price wars, etc.

In this entire process they forget to do the most important work they need to do.

That is, provide genuine value to their ecosystem, aka, family, team, customers, vendors, consultants, etc.

To me this can only happen when you bet on yourself.

Betting on yourself is not just about having confidence in yourself, your vision or what you believe to be true about the world.

Betting on yourself means working on yourself.

Developing yourself into a human being who delivers exceptional value.

Value as a term is abused.

Information is not valuable. Maybe it used to be 10 years ago. Not anymore.

Value means creating a positive change.

A change is not easily created.

It requires a tremendous amount of work.

Because to change you need to know your habits. The ones keeping you stuck where you are.

To create new habits is like launching a spaceship to the moon.

It requires insane amounts of energy to break through earth’s gravitational pull.

In the process a lot of breakage happens.

Without the breakage you cannot grow.

You cannot escape the gravitational pull of your habits.

Your habits are so deeply ingrained within you that you don’t even know.

It is when you begin the pursuit of new habits you will know what is truly holding you back.

So bet on yourself my friend.

No one makes a bet to lose.

Betting is purely based on future favourable outcomes.

Those outcomes are best created with new habits.

Cheers,

Nikhil

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