Turning Sheep Into Wolves: Brian Brushwood’s Plan to Defend Against the Scampocalypse
Oct 15, 2025 1:24 pm
What if the next great cybersecurity defense came from magicians?
Our guest this week, Brian Brushwood, has spent 25 years studying how humans deceive — and how that same skill can be used to protect people instead of tricking them.
He argues that the way we train employees today — videos, quizzes, and fake phishing tests — only engages their slow, rational brain.
But real protection happens in the fast, instinctive brain — the part that senses something’s “off.”
That’s why he’s on a mission to “turn sheep into wolves.” 🐺
By using playful deception, role play, and magic, he wants people to experience what it feels like to be fooled — so they’ll recognize it instantly when it happens for real.
The age of AI-powered scams is here — the Scampocalypse is coming.
And Brian’s plan might just be the bold rethink we need.
Check out the premier tomorrow at 10/16 at 9:30 AM EST.
🎙️ Turning Sheep Into Wolves: Brian Brushwood’s Plan to Defend Against the Scampocalypse