The one principle that changes everything

Jun 27, 2025 12:26 am

Here's what I discovered that the career industry doesn't teach:


Relationship Momentum: The more someone knows and trusts you, the more likely they are to think of you when opportunities arise.


But here's where the industry gets it backwards.


They tell you to build relationships AFTER you need a job. That's like trying to build a bridge while you're falling off a cliff.


Why They Keep You Backwards:


The career industry profits from relationship ignorance:


  • LinkedIn Premium charges $60/month for "InMail credits" when warm introductions work better
  • Networking event organizers collect $200+ per ticket teaching random connections
  • Career coaches bill $2,000+ for "personal branding" when strategic positioning works faster
  • Headhunters take 20-30% of your first-year salary when you could access opportunities directly


They need you to NOT understand Relationship Momentum.


Relationship Momentum works because hiring is an emotional decision disguised as a logical one.


When someone doesn't know you, you're a risk. When someone knows and trusts you, you're an obvious choice.


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The Business Case for Relationship Momentum:


Applications Approach:

  • Time investment: 60+ hours monthly
  • Success rate: 2% response rate
  • Timeline: 6-12 months average
  • ROI: Negative (time cost exceeds results)


Relationship Momentum Approach:

  • Time investment: 20 hours monthly (strategic)
  • Success rate: 30% response rate
  • Timeline: 90 days average
  • ROI: 15x better outcomes per hour invested


This is why applications fail and relationships work:


Applications: Start from zero trust, compete with hundreds

Relationships: Start from established trust, become the only choice


Gary understood this and doubled his salary from $4K to $10K monthly - that's $72K more annually for 90 days of relationship building.


Kit got this and landed a government role that was never posted - saved 8+ months of backwards searching.


Marcus figured this out and became a Design Manager after months of backwards failures - $25K salary increase through one strategic relationship.


Tomorrow I'll show you exactly what Career Creators do differently and how you can join them.


Start building Relationship Momentum.


Joseph


P.S. Want to understand how Relationship Momentum works in practice? Reply "TRUST" for the Career Creator details.

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