I review a lot of LinkedIn profiles.

And there’s one part that 90% of UX designers mess up:

The headline.

The line right under your name.

The first thing people see when:

• You comment on a post

• You send a connection request

• Someone sees your name in a DM

• A recruiter runs a quick search

• A hiring manager opens your profile

It’s everywhere. And it’s doing one of two things:

Positioning you clearly

or

Losing you the click

Here’s what I keep seeing:

Problem 1: Job-title soup

“UX/UI/Product Designer | Webflow Enthusiast | Figma Wizard | Empathy Advocate”

This feels safe. But it reads like a keyword salad.

No clarity. No story. No hook.

Problem 2: Passive default

“UX Designer at Company X”

You’re more than your current job. And recruiters aren’t looking for your past—they’re looking for your fit.

Problem 3: Identity crisis

“Exploring UX opportunities | Career switcher | Open to work | Passionate about people”

This screams, “I’m trying,” but doesn’t show value.

Here’s the deeper reason why this happens:

Most jobseekers write their headline to describe themselves.

But recruiters scan headlines to spot solutions.

The question isn’t “Who are you?”

It’s: “Why should I click on you over the other 20 profiles?”

A great headline answers that fast.

For example:

• “UX designer who turns legacy systems into modern workflows”

• “Product designer focused on enterprise UX and user research”

• “Ex-teacher turned UX designer | EdTech, research-heavy projects”

It’s not just what you are—it’s what you solve.

So if you’re wondering why your LinkedIn isn’t getting views, replies, or connections… start with the headline.

And if you want help fixing it…

I’m running a hands-on April workshop focused 100% on this.

We’ll:

• Break down what works (and why)

• Workshop real examples (yes, yours)

• Write headlines that actually get clicks

Want in?

Reply “LI Headline” or DM me “LI Headline” on LinkedIn and I’ll send you the details.

It’s a low-cost, high-impact session. Limited seats.

Let’s get your profile working for you.

—Joseph