Why UX interviews aren’t about proving skills—but proving trust

Feb 04, 2025 12:51 am

A UX designer reached out to me last month, frustrated.


“I keep making it to final rounds… then getting rejected. What am I doing wrong?”


He had the skills.

He prepared well.

But he didn’t build trust.


Here’s what most UX designers don’t realize: Interviews aren’t just about evaluating your skills—they’re about deciding if they trust you to deliver.


This is where the Trust Sequence comes in.


💡 1. Trust Stories → Showcase your expertise with confidence

Don’t just describe what you did—explain how it solved a real problem.

A hiring manager should walk away thinking:

They’ve solved this problem before

They understand business impact

I can trust them to do the same here


💡 2. Effortless Challenges → Ace design challenges without overworking

Hiring managers aren’t just testing your work—they’re testing how you think.

They want to see:

✅ Your structured approach

✅ How you handle ambiguity

✅ Whether you’d be a great teammate


💡 3. Memory Nudge → Stay top-of-mind after the interview

Most candidates disappear after interviews. Big mistake.

A simple follow-up, a thoughtful question, or a relevant insight can put you ahead of the competition.


Here’s how this plays out in real life:


I helped that same designer tweak his strategy using Trust Sequence.

✅ He reshaped his case studies into strong Trust Stories.

✅ He approached his design challenge with a clear, structured framework.

✅ He sent a Memory Nudge after his final interview.


A few weeks later? He landed the job.


UX interviews aren’t just about showing skill. They’re about proving you’re the right person to trust.


If you keep getting stuck in interviews, try this framework instead.


Reply “Trust” if you want more insights on nailing your next interview.

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