Your story isn't broken. your structure is.

May 08, 2025 12:46 am

You followed all the advice.


Polished your portfolio.

Rewrote your resume 12 times.

Applied to 40 jobs a week.


And still… silence.


No callbacks. No interviews. No clarity.


It’s not because your work isn’t good.

It’s not because you’re not talented.


It’s because you’re stuck in a broken system built for volume — not resonance.


Here’s the truth:


→ Portfolios don’t get interviews. Stories do.

→ Applications don’t get offers. Relationships do.

→ Random tweaks don’t build trust. Structure does.


This is where the UXCP philosophy flips the table.


Instead of fixing what’s not broken — we build what’s missing:

A structured, 7-step system that turns your skills into a magnetic story.


Let’s break it down:


Step 1: Grab their attention


You only get one shot to stand out.

Most intros sound like: “I’m a UX designer passionate about users.”

Translation? Noise.


But when you open with a bold, value-driven line?

You hook them instantly.


→ “I help fintech teams reduce churn through user-driven onboarding design.”


That’s a story. Not a job title.


Step 2: Address their job requirements


This isn’t about checking boxes.

It’s about showing them: “I’ve solved your kind of problem before.”


→ Map your past wins to their needs.

→ Use specifics. Show evidence.

→ Speak their language — not your own.


Step 3: Highlight your relevant skills


Forget listing tools like a checklist.

Instead, spotlight the 2–3 skills that move the needle for this role.


→ Prioritized user journeys for faster conversions?

→ Prototyped and validated 3 versions in 10 days?


Now you’re talking impact.


Step 4: Showcase related experiences


Here’s where most portfolios fall flat:

They focus on what you did, not what changed.


→ Before/after stories beat process docs.

→ Context, challenge, action, result — every time.


Step 5: Reveal your unique strengths


Every designer has UX skills.

What they don’t have is you.


→ Maybe you bring PM intuition.

→ Or a rare mix of research + storytelling.

→ Or lived experience with underserved users.


When you name this clearly — you become unforgettable.


Step 6: Bring in the backup (referrals & testimonials)


Think of this like social proof with soul.


→ A past manager’s words can shift a hiring manager’s doubt.

→ A referral shortcut saves you from ATS hell.


And here’s the kicker…


Step 7: Seal the deal


Most people stop at “Thanks for considering.”

But your call to action is your closer.


→ Suggest a next step.

→ Offer to share a specific portfolio piece.

→ Show that you want this conversation, not just any conversation.


Because that’s how real trust is built.


This isn’t a job hunt. It’s a story arc.


One that starts with clarity, builds with resonance, and ends with you landing a role you’re excited to wake up for.


Your story isn’t broken.


Your structure is.


Reply back to this email — what’s your take?

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