Let’s talk about your job search strategy.

If you’re like most UXers I’ve worked with, your goal is clear: land a dream role at a company you’re excited about. But here’s the problem: you’re chasing that dream with the wrong tools.

Sending out resumes on job boards and applying to random LinkedIn postings feels productive, but it’s a trap.

Here’s the harsh truth:

Less than 20% of UX roles are filled through online applications. Most of the opportunities—especially the good ones—are found in the hidden job market, where referrals reign supreme.

That’s why I teach a different approach:

Phase 1: Build your Dream Network

• Identify 100 dream people to connect with (hiring managers, industry peers, decision-makers).
• Create genuine, non-transactional relationships with them.
• Learn to open doors through strategic referrals—not endless applications.

One of my clients, Gary, was stuck sending out resumes and hearing nothing back. After we shifted his focus to building connections, he secured 5 referrals that turned into interviews within weeks​.

Why does this work?

Referrals bypass the noise of job boards. They get you straight to the decision-makers who matter.

Think of it this way: Would you rather wait in line with 500 other candidates or walk in through the VIP entrance because someone vouched for you?

Here’s how to start:

1. Stop mass-applying. Spend your time researching companies and identifying key people.
2. Reach out with personalized messages that show you’ve done your homework.
3. Focus on being helpful and authentic—not pushy.

This isn’t about spamming people. It’s about building a real network of opportunities.

If you’re ready to stop shouting into the void of online applications and start having real conversations with people who can help you land your dream role, let’s talk.

Reply to this email with “Referrals” if you want to learn my proven system for breaking into the hidden job market.