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There is a piece of content we create for a lot of our clients. It's really simple to create, and it continues to make an impact. Do you know what it is yet?

It's graphics like ➡️ this. Quotes that might move, inspire or relate to our client's ideal audience.

We also brand them a little, so that when the person feels inclined to share, they're sharing our client's brand too.

But why does this work?

One of the purposes of organic social is brand awareness. Sharable quotes encourage engagement (likes, comments, shares) which tells the algorithm to show it to more people. We also get in front of more people with the shares.

And oh man, can they be powerful for running ads!

Do you ever post quotes? Better yet, do you ever share quotes you see on social?

A healthy mix of static posts and video will help keep your Instagram alive! Here are some great content ideas for next week.

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Content ideas for 2/7-2/11

Check yourself. Don't wreck yourself when it comes to organic social media for business! Make friends, laugh out loud, eat pizza and learn all you can about the latest features on social media and how to use them so you can always stay ahead of the trends. Do you get overwhelmed trying to stay ahead of content creation? I've got it covered for you!

Mon 7- #SendACardToAFriendDay Sending a card is a small way to nurture a connection with a friend and let them know you are thinking of them. This has become a habit of the past so take some time to make a big deal about a small kind gesture to brighten another person's day.

Tues 8- #LaughAndGetRichDay There are a lot of great laughing sounds out there in the world of Tik Tok and Reels sounds, and it's because people love to see other people laughing out loud. Pick out a laughing sound or make your own get-rich scheme and laugh about it.

Wed 9- #NationalPizzaDay What a great day; who does not love pizza? You can choose to support your local pizza restaurant and tag them in for additional engagement or just gush about your favorite flavor from your go-to pizza chain. Get some close-up shots of the cheese pulling apart, dipping the crust in sauce, or anything that makes it extra drool-worthy!

Thurs 10- Use your drafts! Getting a Tik Tok or Reel started in drafts is the best way to get closer to publishing. Ideally, it would be best if you had 2- 3 videos drafted at all times and working on them to ensure you are posting at least 3 Reels per week in addition to your static content. As far as Tik Tok goes, start by posting 3 times a week (repurpose that content) then work your way up to once a day.  

Fri 11- #NationalMakeAFriendDay Go out into the streets or accomplish this virtually. Social media is meant to look and feel just like everyday social connections so take some time to make new friends in the IG world and highlight it. It's vital to your organic engagement.

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If your goals are to grow your business this year, social media and content marketing should absolutely be a part of your strategy. Let me know if there's any way I can support you. Kee Hart Marketing has multiple ways to help business owners succeed. www.keehartmarketing.com/contact

Talk soon!

Jen McKee