Running a consulting or small service-based business in 2025 can feel like juggling a dozen priorities at once. Client delivery, marketing, admin tasks, tech tools, and “just one more platform” all compete for your attention. It is no surprise that d...
Running a business in the digital age doesn’t require perfection—it requires clarity. Today’s insight is your reminder that small, consistent improvements are what create real momentum. Whether you update your Google Business Profile, tighten a workf...
If you’ve been feeling like your online presence is “fine, but nothing special,” your Google Business Profile is probably the reason. A quiet profile doesn’t mean your business is invisible — it means you’re not showing up at the right moments. Here’...
Before December rushes in, take ten quiet minutes to honor the progress you made this month. Think of every project wrapped, every post shared, every idea planted. Progress isn’t always dramatic—it’s often quiet and faithful.Write down three things...
You don’t need to slash prices to get attention; you need to deepen connection. Black Friday can feel like a shouting match online, but small businesses win by doing the opposite—listening. Offer value that lasts longer than a flash sale. Share a...
This season always reminds me that behind every milestone are people, grace, and timing you couldn’t plan if you tried. I’m grateful for clients who trust my ideas, collaborators who stretch them, and lessons that humbled me. For early mornings fil...
The best marketers aren’t salespeople—they’re problem solvers. When you view marketing as service, your messaging changes. Instead of “Look at us,” it becomes “Here’s how we can help you.” People buy relief, clarity, and confidence. Meet those ne...
Video storytelling just met its AI match—meet Sora, the tool that transforms your words into cinematic clips. Whether you’re promoting a service, telling your brand story, or teaching a quick concept, Sora helps translate vision into visuals. Sta...
Google is testing a new AI feature that’s about to change the customer experience in ways few expected. When someone asks Google for prices or availability on services like haircuts, massages, or nail appointments, AI steps in—literally making the ca...
Mondays don’t have to mean mayhem. A calm start is a competitive edge. Clarity comes from preparation, not adrenaline. Set three priorities—one major, two minor—and protect them. Batch your email checks, block your meetings, and build margin for...