Jerome Dawson

Marketing Nov 6, 2024

The Ultimate Guide to Advertising in 2025

We’re surrounded by ads all day, every day, but how often does one end up living rent-free in your head?

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Marketing Nov 5, 2024

From Pretty Logos to Real Impact: How I Shifted My Focus from Visual to Emotional Branding

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow…

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Marketing Nov 5, 2024

Optimizing B2B Conversion Rates — All My Tips and Strategies

One of my favorite things to do is watch college football. And if you think I’m going to compare optimizing B2B…

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Marketing Nov 4, 2024

10 Best Event Registration Software Tools [+ What Makes Them Great]

I won’t pretend I’m an event marketer. But my mom has been a director of special events for over 20 years (shoutout to…

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Marketing Nov 4, 2024

Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales

The evolution of Instagram has been action-packed. One day, we’re trying to find the perfect filter for a square-cropped…

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Marketing Nov 4, 2024

5 Ways that AI Analytics Tools Can Make You a Better Marketer

There are, it would seem, as many AI marketing tools as there are stars in the sky. Do you really need to use them?…

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Marketing Nov 1, 2024

15 Real Estate Social Media Marketing Strategies That'll Bring in New Business

Buying or selling a home is an important financial (and emotional) decision, and your clients want an agent they trust…

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Marketing Nov 1, 2024

What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]

When I first heard I had to write about D2C marketing, I did what many professionals do when presented with something…

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