Jerome Dawson

Marketing Oct 11, 2023

Here’s Why Integrated Marketing Is So Effective [+ Best Practices]

I fly Southwest Airlines almost exclusively, and one thing I’ve noticed about Southwest is that their branding is on…

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Marketing Oct 11, 2023

10 Creative (But 100% White Hat!) Ways to Earn Backlinks in 2023

If you want to drive organic traffic to your website, you must understand two critical aspects of SEO strategy:…

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Marketing Oct 11, 2023

The NFL's Latest Marketing Play: Taylor Swift

Taylor Swift is one of the biggest stars in music with an incredibly engaged fan base. Over the years the singer has…

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Marketing Oct 10, 2023

What is Business Casual in 2023? Give Your Office Outfit a Gut Check

I remember my first internship — more specifically, its dress code, which left me googling, “What does business casual…

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Marketing Oct 10, 2023

How to Start a YouTube Channel [Expert Tips + 30 YouTube Channel Ideas]

Starting a YouTube channel is a lot of work. Not only do you have to spend time scripting, producing, and editing…

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Marketing Oct 10, 2023

Marketing Techniques: What to Try in 2023

Putting your marketing strategy into play is different than creating that strategy. To bring it to life, you have to…

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Marketing Oct 9, 2023

Social Media for Nonprofits: Top Tips From BGCGW’s Director of Donor Relations

“Whether you have a full-time staff member responsible for social media or someone that posts occasionally, I highly…

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Marketing Oct 9, 2023

Was it Written by AI? How You Can Tell, According to HubSpotters

In school, I learned the basics of good writing — keep it short, concise, and grammatically correct.

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