Jerome Dawson

Marketing Jun 3, 2024

Adapting to the New Era of Search: SEO Changes in 2024

The reign of keyword dominance is over. How SEO is changing is about to totally rewrite the rulebook. We’re now in the…

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Marketing Jun 3, 2024

If Everyone is a Content Creator — Is Anyone? [Data + Expert Insights]

Quick riddle for you: What do you have in common with podcast hosts, YouTube sensations, TikTok stars, and Instagram…

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Marketing Jun 3, 2024

How to Use AI to Market Your Small Business [+ My Favorite AI Tools]

Being a small business is both easier and harder than ever. Yes, the competition is tough, but there have never been…

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Marketing May 31, 2024

26 Company Swag Ideas Employees Will Actually Like

Research shows that company swag can be a highly effective tool for boosting engagement. In fact, in one recent study,…

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Marketing May 31, 2024

30 Best Google Doodles of All Time

Remember the first time you noticed Google's logo change into an entertaining piece of craftsmanship? For me, it was…

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Marketing May 31, 2024

Native Advertising Strategy: How and When to Use It

I’m usually pretty irritated when I’m watching something and a pop-up blocks my view. I try to hit that x like I’m…

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Marketing May 31, 2024

How To Add YouTube Annotations (Cards and End Screen)

As a youngster, way back in 2010, I remember watching a YouTube video that fascinated me.

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Marketing May 31, 2024

Consumer Confidence: What It is & How It Works

Every time I visit my favorite coffee shop, the barista gives me a smile, nods, and brings my go-to order in a few…

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