Hi ,
I wanted to update you on a recent change Instagram has made that impacts your DM outreach strategy.
What's Changed: Instagram now limits messages to non-followers. You can only send one text-only message, and the recipient must accept it before you can send more messages. This means no photos, videos, or voice messages in the initial message.
Why This Matters: Sending multiple messages and media to new contacts is no longer viable. Adapting to this change is crucial to ensure we continue to reach and engage potential clients effectively.
How to Succeed with the New Policy:
1.Engage First:
- Like Posts: Regularly like posts to show interest.
- Comment Thoughtfully: Leave meaningful comments like, "Great post on [topic], very insightful! What do you think about [related question]?"
- Engage with Stories: Reply to their stories with relevant comments or emojis.
2.Follow Their Account:
- Show genuine interest by following them.
3.Craft an Engaging First Message:
- Example: "Hi [Name], I love your content, especially your recent post about [specific topic]. I’d love to connect and share some ideas on [relevant topic]. What do you think? 😊"
4.Follow Up:
- Once they accept, send a more detailed message with any necessary media.
Summary:
- Engage first by liking, commenting, and interacting with their stories.
- Follow their account to show continued interest.
- Send an engaging and relevant initial DM.
- Follow up with more details once they accept.
Implementing this updated strategy will help us build better connections and make our DMs more effective and welcomed.
If you have any questions or need further clarification, feel free to reach out.
Best regards,
Rosa
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