Unlocking ROI in Motorsport

Unlocking ROI (Return On Investment) in motorsport is just one of the topics covered in this week’s Business of Being a Race Driver. I also cover why you need to own your audience and much more! The Business of Racing Unlock Racing ROI: Connecting Sp...

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Apr 14, 2026
BMW Motorsport Launches Mentoring Project

BMW Motorsport has launched a mentorship project for new talent, and I have the details in this week’s Driver Development Roundup. I also have news on development programs at Aston Martin and Porsche, motorsport developments in Kenya and Lithuania pl...

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Apr 13, 2026
The Legal Issues Surrounding F1’s Gulf Cancellations

F1’s Gulf cancellations are causing several legal issues, and you will find out what they are in this week’s Business of Motorsport Roundup. I also have details on what’s holding up MotoGP’s “Concorde Agreement,” the latest sponsorship news and more....

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Apr 10, 2026
How Sustainability Is Reshaping F1 Partnerships

How sustainability is reshaping F1 partnerships is just one of the topics in this week’s Sustainable Motorsport Roundup. I also have news of a green rally in Canada, the drivers of the NASCAR EV prototype and more! Sustainable Motorsport News F1 Net...

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Apr 09, 2026
Nürburgring Tips From Timo Bernhard

Nürburgring tips from Timo Bernhard are just some of what’s covered in this week’s Racecraft & Race Cars Roundup. I also cover 2027 calendar news, a new race series collaboration, and some of the world’s best private motorsports clubs. Racecraft...

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Apr 08, 2026
Brand Building and More Advice

Brand building for athletes is just part of the advice that you will learn in this week’s edition of The Business of Being a Race Driver. I also have sponsorship intelligence, the sponsor decision calendar and more. The Business of Racing Why Sponsor...

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Apr 07, 2026
Moving from Karting to Cars: Why You Need a Plan

If you are moving from karting to cars, you will need a plan and you will get some advice on how to construct on in this week’s Driver Development Roundup. I also have news on a new driver development program and more. Becoming a Professional Race Dr...

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Apr 06, 2026
Racing Fuel Feeling the Effects of Middle East War

Racing fuel is feeling the effects of the war in the Middle East and this week’s Business of Motorsport Roundup explains how. I also have details on how the Madring is getting ready for their F1 debut, the latest motorsport sponsorship deals and more...

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Apr 03, 2026