Are you one of the business owners who think of a blog as just a repository of information like Wikipedia, your blog reads more like a term paper with facts and data, without giving any insight, expertise, or any valuable information that leads to any sales.

Many business owners have this idea of blogging all wrong.

This misconception makes it difficult to wrap their head around the purpose of a blog and how it can be effective for their business.

Good news your blog content isn't anything like writing those papers back in the day.

Instead, your site should be packed with content that not only informs but also drives action (aka sales) from your audience. A blog should answer questions your audience has about moving forward, a blog should give examples relevant to your audience, help your audience make decisions (yes you get to tell them what you think is best), and most importantly a blog should open the reader up to solutions you offer.

Check out this post I recently wrote for a client using SEO Assis: https://www.kdkbuilder.com/blog/b/home_lighting_for_style_and_savings

In the post you’ll see all the elements that take your post from wiki to converting there are:

• Action-Oriented Insights: The blog demonstrates how good content should not only inform but entice readers into making the next important decision—be it opting in, purchasing, or another call to action.
• Real-World Example: It features real examples from the contractor’s website where functional options and what works best in different scenarios are laid out in such a way that helps homeowners achieve their goals of stylish and cost-effective home upgrades.
• SEO Best Practices:  This article illustrates essential SEO techniques (keyword use, internal links, tags, metadata, etc) used within the post that boosts visibility and conversion rates—giving you actionable tips to implement right away.
• Answers the pressing questions- This post answers a lot of questions a homeowner may have when deciding the best solutions for their home and helps them make a decision.

These small cues are the big difference between a post that’s written like a Wikipedia page and a blog post that is written to convert.

This post is also an opportunity to see first-hand how a blogging tool like SEO Assist can elevate your content creation process without the need for extensive learning or prompts.

If you're ready to experience similar results for your own business, now's the perfect time! Head over to SEOAssist.com/demo and join us next week to discover how SEO Assist can help you craft engaging, high-converting content more efficiently than ever before.

See you in search and have fun enjoying your blog

Akilah

P.S. This email was also written with the help of SEO Assist. 😁

seoassist.com/demo see all that SEO Assist offers