Well crap, that really failed miserably!
Aug 25, 2022 12:05 pm
My team and I are constantly trying to come up with fresh content and new ways to help our community grow.
One of the big ones is making sure people see us in an honest light. We really want to showcase social proof. It’s basically showing testimonials, case studies, reviews, etc.
A way new people who are thinking about subscribing or working with us know that we are legit.
Over the last month, my team and I put together a big campaign to collect testimonials from all of our subscribers.
We spent a lot of time designing what we thought was a pretty cool offer. A special notebook, mousepad, and a coffee mug, all done in the Expat Money colours.
On Sunday, I emailed out the campaign and had thousands of people read the email.
Not bad for a weekend message.
But I got only one testimonial. It was a 2-second video from someone in Brazil who accidentally pushed the record button…
Pretty fail for our campaign.
Does this mean people don’t like my company or me?
No, that’s ridiculous.
And if I tried to get some sympathy or look like a victim, I would not be any better than those cry baby woke virtue signallers.
I would rather you put a bullet in the back of my head now!
What it means is that my offer sucked, and I did a crapy job putting something in front of you that would motivate you to pick up your phone and record a short 2-minute video.
I don’t always get it right.
So here is what I want to do. You tell me instead what would motivate you to take action.
Even better, record a good testimonial video here.
THEN HIT REPLY to this email and make your wish.
If it is within reason, I will grant it.
Fair exchange?
I’m in the process of writing a book of case studies and testimonials that will really help motivate people to move offshore.
There is nothing like hearing stories of other people in a similar situation and making a transformation. It will make things much more concrete for people instead of just esoterics.
It’s a big project, and really, I need more material. It’s why I am asking for reviews.
You also might want to participate in this project because I work hard to starve the beast. Every day I legally help people to reduce their tax bills.
That's less money corrupt governments can use against you…
Less money they can spend on propaganda to brainwash you and your children.
Less money they can spend on surveillance of innocent people.
And less money they can spend on enforcing unethical laws that help enslave you.
Is my work going to change all of this in one fell swoop? No, but we all have to do our part and fight back in whatever way we can, and we have to support each other!
Helping people to move offshore is the best path towards freedom I know. So I am doing everything in my power to break down barriers and help people overcome their fears and take action.
Because really, there is a ton more freedom when you are not chained to one spot.
Anyways, enough ranting away. I am sure you get the point.
Do me a solid and leave us a review. If you prefer doing a written one instead, there is an option there for that too.
https://reviews.expatmoney.com
Cheers,
Mikkel