Hello,
A Brief but Insightful Visit
This year's Monaco Yacht Show was undeniably successful. Unfortunately, I could only stay a few hours instead of my original three-day plan. While I do regret missing the legendary parties and connections that make MYS special, I understand that treasury management isn't the most glamorous showcase at these events.
MYS2025 serves its primary purpose brilliantly: connecting sellers and buyers through yacht managers and brokers, helping stakeholders understand how they can best serve each other. Treasury work, while essential, operates behind the scenes.
The Real Conversations
However, my brief conversations with captains, crew, and yacht managers revealed something significant: there's substantial opportunity to help the industry beyond traditional treasury services.
What became clear is that yacht owners' needs extend far beyond enjoying their vessels. They're looking for:
- Yacht finance advisory services
- Corporate structuring solutions
- Cross-selling opportunities across luxury assets: Jets, Real Estate etc
- Structured asset sales
You Are the Key
Here's my key takeaway:
You:
captains, managers, and industry professionals
are perfectly positioned to identify these opportunities.
You're the trusted advisors who understand your clients' broader financial lives.
If you're interested in generating new income streams by leveraging your industry knowledge and relationships, let's discuss how we can work together.
Next Steps
Also, I'll be back in Monaco by the end of October for follow-up conversations.
Warm regards,
Charles Berthillon
Founder, CB&CØ
Reach out to me for operational communication needs!
PS: The best opportunities often hide in plain sight. Your industry expertise is more valuable than you might realize.
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