You’ve heard it again and again— SEO is vital now because internet use is the highest it’s ever been. While it’s crucial to launch your local SEO campaign today, knowing why it matters and how to approach it during a global pandemic needs more carefu...
With so many so-called ‘marketing experts’ claiming to have the magic formula for foolproof SEO practices, it can be tough knowing which strategies are best to go with and which are best avoided. From internal and outbound links, word counts, copy s...
The idea of SEO for any beginner might sound intimidating, but you can make it very workable and useful by following key best practices. From there, you’ll be well on the way to a successful SEO campaign, and expanding your knowledge at the same time...
Some websites, like Wikipedia, always ranks on the first page in nearly every set of search results. That’s because the website has built an “authority” at the domain, site and page levels. Google recognises the value of Wikipedia’s authentic and rel...
SEO experts know that links matter. Links on your website are a major factor in the way Google decides how to rank a website, with both external and internal link acquisition and optimisation. However, with SEO constantly changing, new reports show t...
SEO is an ongoing learning process and not a one-time event. The rules and SEO techniques which you used a few years back won’t work now because it’s constantly changing and evolving. It’s time to rethink your content marketing strategy and invest in...
You cannot imagine the growth of your business without Social Media Management. With an increase in the number of users engaging with brands on social media, it can be challenging to figure out how your business can get the most out of Social Media...
Mobile SEO is the practice of optimizing your content to gain higher ranking for your web pages in search engine results pages. Mobile SEO helps you improve organic traffic, which is the traffic coming to your site from various search results. While...
Social media has become a major marketing frontier for businesses across the world. Businesses love posting on social platforms since it’s mostly free, has a majority of their audience, and is extremely effective from a marketing perspective. But if...
A Mini Blog, often known as a microblog or nano blog, is a shorter version of a regular blog, typically 250-300 words. When blogs are shorter, your audience is much more likely to read till the end, and they won’t miss out on your key message. They c...
