Greetings ,

tl;dr Instead of chasing the dream for just yourself, try collective dreaming.

This week on Business as UNusual - Dr. Esther Zeledon of Be Act Change talks about harnessing your superpowers, breaking free from expectations, and her inspiring work with communities. Her insights promise transformation and success. Tune in!

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The Surprising Resource That Can Boost Both Profits and Your Well-Being

We're constantly told to "work smarter, not harder," but what does that actually mean?

One powerful way to work smarter is to tap into your creativity.

It might seem like an intangible resource, but creativity can be a major asset for entrepreneurs. It helps with things like-

• Problem-solving: Creative thinking helps you find innovative solutions to challenges and roadblocks.
• Product development: Fresh ideas and unique perspectives can lead to exciting new products and services.
• Marketing and branding: A creative approach can help you stand out from the crowd and attract your ideal clients.

Plus, tapping into your creativity can boost your well-being. Engaging in creative activities can be a great way to relieve stress, boost your mood, and tap into your flow.

This week, schedule some time for creative exploration. Brainstorm new ideas, try a new hobby, or simply spend time in nature. You might be surprised at the results!

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And remember- stay unusual-- Aicila

PS Curious about how I can help you bring ease into your workflow? Stop in at my Plaza room to learn more.