AI will lead to an explosion in art consumption

Hi Guess what? A huge wave of art is coming our way, all thanks to AI! Remember how the Gutenberg press made books available everywhere? Well, AI is doing the same for art. And the best part? You don't have to be a genius to join in!For the longest t...

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Feb 21, 2024
24,738 minutes !!

Hi 24,738 minutes.That's precisely how much time I dedicated to listening to audiobooks on Audible in 2023. Now, you might be wondering what kind of books caught my attention during those moments.Well, I have a bit of a preference. I tend to gravitat...

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Feb 07, 2024
B2B Marketing is important for agencies

Hi Agencies suck at marketing themselves.Its not just my opinion. There are so many discussions online about this, that we can consider it a fact now.The biggest reason. Most agencies have mastered the skills of marketing to consumers, for their clie...

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Jan 17, 2024
Why Are Agencies Hesitant to Use AI?

Hi Have you ever wondered why so many businesses, especially in India, are slow to use AI for marketing?A study by the Capgemini Research Institute revealed something interesting: less than 35% of businesses in India use AI for their marketing.The su...

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Jan 09, 2024
New year and the circus comes to town

Hi Happy new Year.It is the new year, and the circus is coming to town.The circus is coming to town and you paint a sign saying ‘Circus Coming to the Ground this Saturday’, that’s advertising.If you put the sign on the back of an elephant and walk it...

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Dec 31, 2023
Shorts- Ideas, Topics, Research, themes....eh?!

Short Episode There are too many confusing terms in a content creation. Let's define them. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice message: https://podcasters.spotify...

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Oct 11, 2023
Shorts- Automate Content Creation - Process & Plan

Short Episode I lay done the process for content creation. Over the next couple of weeks we will fully automate this process. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice...

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Oct 10, 2023
Shorts- Creating a draft with AI

Short Episode Let's create a draft with AI, but there is a catch. Find the prompts in this Google Doc. It will be updated frequently. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in...

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Oct 08, 2023
Shorts - Let's Automate

Short Episode We discuss the need for automation. I narrate how i got into automation around 2006. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice message: https://podcasters...

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Oct 07, 2023
Shorts- Lead Generation Campaign - An Example

Short Episode Here is an example of creating a strategy for a lead generation campaign. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice message: https://podcasters.spotify.c...

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Oct 06, 2023
Shorts- Thinking about Lead Generation - Part 7

Short Episode Summarising the steps we have discussed over the past 6 days. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice message: https://podcasters.spotify.com/pod/show/a...

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Oct 05, 2023
Shorts- Thinking about Lead Generation - Part 6

Short Episode Find your clients and be relevant to them. Where do you find your clients? Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice message: https://podcasters.spotify....

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Oct 04, 2023
Shorts- Thinking about Lead Generation - Part 5

Short Episode : Competition can take away your leads if you don't understand at what stage of sophistication the market is at. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a voice...

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Oct 03, 2023
Shorts- Thinking about lead generation - Part 4

Short Episode Do your clients understand their problem well enough? Use level of awareness framework to analyse where they stand. Shorts are audio version of The Client Magnet Newsletter. Subscribe to the daily ⁠newsletter here⁠. --- Send in a v...

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Oct 02, 2023
Shorts- Thinking about Lead Generation - Part 3

Short Episode Understanding client Demographics and behaviours are not enough to create a good lead generation system. You have to understand their problems, struggles, and hurdles in solving them Shorts are audio version of The Client Magnet Newsle...

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Oct 01, 2023