👋🏽 Hey there !

¿Ya huele a cempasúchil or is that just me? This week’s Pocho Stuff is brought to you by the scent of sugar-dusted pan dulce, the spirit of fall creeping in early, and the beats of a Juárez-born genius behind some of the most iconic hip hop tracks of all time. From Tupac to La Bamba, I’ve got legacy, nostalgia, and a little sazón in every section. 💀🎶🌽 Let’s indulge in this week's...

P.O.C.H.O. Stuff Email

​Algo bien for a fun Friday.

Edition: 15 de agosto 2025​

Picture 📸 • Optimism💖 • Cool Find 🕵🏽‍♂️ • Homework 📝 • Other Stuff 📢

PICTURE: 📸

It's that time of year

Move over, pumpkin spice, Pan de Muerto season is creeping in early and stealing the show. I took a picture of this tray of soft, sweet pan dulces, dusted with just the right amount of sugar, which are the real fall classic. 💀🍞🍂

OPTIMISM: 💖

A quote from a legend:

“We cannot seek achievement for ourselves and forget about progress and prosperity for our community.”

— Cesar Chavez, you better know who he is by now

COOL FIND: 🕵🏽‍♂️

🎶 Hidden History: The Mexican-American Behind Tupac’s Sound

Did you know a Juárez-born, South Central–raised producer helped shape the sound of West Coast hip hop? Johnny “J” produced over 150 tracks with Tupac, including “How Do U Want It” and much of All Eyez on Me, yet his name is still slept on. 👉🏽 Watch this IG reel to learn more about the self-taught musical mastermind pocho whose beats sold over 100 million records.

HOMEWORK: 📝

Dance Off: Have a family dance-off to your favorite Mexican and American songs. Far from the fam, challenge your closest friends. Don't have a dancefloor, chair-dance in your car. It's easy.

OTHER STUFF: 📢

🎶 Ayo Ritchie!

Cine En El Parque continues this Saturday under the Coronado Bridge with one of my childhood favorites: La Bamba. Yes, it was traumatic, I cried during that scene with that song—and no, I will not be taking questions at this time.

Bring tissues, bring your tía, bring your whole block. Free screenings, short films, live música, and puro corazón. 👉🏽 Full details at sdlatinofilm.com

Whether you’re dancing in the kitchen, crying under the bridge (it’s a La Bamba thing), or secretly already buying veladoras for ofrendas, don’t forget: being Pocho means celebrating our cultura year-round, not just on holidays.

Catch you next Friday with more joy, culture, and sugar on top.✌🏽

ttfn,

Tony U

💖 🙌🏾✨

-your favorite pocho + multicultural marketer.

PS -- remember Ta Ta For Now? ha