Struggling with creating content for your business?

There is a life element to content creation.

Human to human🤗

When your content evokes certain emotions

You have made impact

As a marketer, I've found the inverted pyramid to be helpful

I use it to lead readers into my story without losing them and get great feedback from my tutor

Follow these five steps to write impactful content

✍️ Who is the content for? For example adventure travelers, community volunteers or aged travelers

✍️ What do you want them to know? For example: How to find out if a trip is perfect for them, when they should travel to your destination or how much they can expect to spend if tehy intend to have a vacation in your destination

✍️ Where are you sharing this information with them? For example Social media, websites or emails

✍️ Why are you sharing the information with them? For example: Lead nurturing, traffic or conversion

✍️ How do you intend to share the information? For example Infographics, text, memes or images

Answering these questions saves you time, helps you create impactful content and makes it easy to measure your content effort.

How do you create content?