Hey there ,

I am a lifelong and sometimes quite loud basketball fan.

Growing up I played (but only through middle school, when I started breaking fingers and found swimming), but I also went to about a million college basketball games.

I grew up in Syracuse NY and in Syracuse basketball is a thing, particularly college basketball. It's almost it's own religion.

As a kid we had season tickets to the men's team's games - and we went to most of them.

We would walk across campus from where we usually parked, bundled up against the cold, boots crunching in the snow and my family would talk about offense, defense, players, opposing teams, and whatever else happened to come up along the way.

I have learned a lot from basketball over the years, and so much of what I learned there can be applied to business.

Lately, though, there is one thing, more than all the others that has been ringing in my brain.

Ready?

Here it is: a prevent defense is not a offense.

And here it is if you don't speak basketball: preventing failure does not create success.

In basketball, if your focus is ONLY on preventing the other team from scoring, you will lose.

In order to win, you have to play offense - score points.

You cannot win by defense alone - without points, you're stuck.

So you have to take the risk of shooting, and maybe missing, in order to have any chance to win the game.

In business, this is true also.

You cannot succeed in business by focusing on preventing people from saying NO to you.

You cannot prevent people from not buying.

[When you do, you're actually doing the EXACT opposite - you're keeping yourself from making sales.]

Avoiding failure is the prevent defense of the business world.

And just like it doesn't work in basketball - it doesn't work in business.

So, what does?

Shooting.

In basketball you have to shoot to score. You have to score to win.

In business, the same is true. You have to take RISKS.

You have to take the shot - make the offer, reach out, ask for help, buy the tool, hire the coach, do the thing - and risk it not working.

Just like in shooting, sometimes you'll score, sometimes you won't - but if you don't take the risk, you can't get the reward.

For you, this Friday, here are some questions to consider:

• Where in your business, right now, are you playing prevent defense? Where are you working to avoid failing rather than to create success?
• What risks do you want to take - what shots - to create sales (offense!)?
• How do you want to play to win, rather than to avoid losing?

.

Risks are scary.

Believe me. They are here too.

But I still take them because the reward - helping people who need me, creating a business and life I LOVE - is worth the risk.

The same is true for you.

Take the risk. Reap the reward.

And.

If one of the risks you want to take is coaching, here's what you should know.

Choosing to join my small group program, Charting Business Success is a risk, yes.

Hell, choosing coaching is a risk. Period. And it's a risk I both ask people to take with me, and also take myself as a client.

Because paying for coaching is a risk worth taking.

Your investment in yourself and your business will be repaid in a mind-blowing amount of growth and progress.

Your investment will create progress and income. Period. 

I am not overstating it.

You want coaching because you want to grow and make more money.

I will teach you that, and I will make sure it actually works for you.

Less than that - for either of us - is not acceptable.

I am the coach for you, and CBS is the way to work with me. 

The window to join the group is closing because we start the next round in 10 days.

Now is the time to join.

The reward will be worth the risk.

To join - send a message, or book a 30-min call to discuss here: https://calendly.com/torpeycoaching/charting-biz-success

Take the risk.

Love,

Sara