Still Think Virtual Events Are Just Zoom Calls with Slides? Bless your heart. 😅

Let’s break down the backend brilliance that makes virtual events work without the burnout.

Hey !

We’re back with Part 3 of our Event Launch Strategy Series

🎬 Panel Discussion: Strategies for Launching and Managing Virtual Events 

– Learn from event professionals as they share real-world insights, best practices and solutions for overcoming challenges like tech issues, engagement and promotions!

AND WOW, the gems just kept coming.

So grab your Pepsi (or cocktail) and let’s talk about what really makes a virtual event thrive, from prep to post-event glow-up.

TL;DR:

• Planning is the appetizer — the follow-up is the full course 🍽
• Tech isn’t the enemy (unless you don’t have a backup plan 😬)
• AI is your assistant now — use it
• Good vibes > big crowds
• Monetize that event, baby 💸
• Check out the AI audio recap of this event!

👀 Planning is More Than a To-Do List

It’s not about just checking boxes. It’s about thinking through the experience.

Ask yourself: 💭 Would I attend my own event if I wasn’t the host?

If the answer is “ehhh,” keep refining.

Know who you're talking to. Know what they NEED. Don’t overload, focus and slay.

🧘🏾‍♀️ Real Talk: Event Day Never Goes 100% Smooth

Expect hiccups. Invite them in like awkward dinner guests.

And then:

• Breathe
• Smile
• Say “That’s a great question” while you figure it out behind the scenes 😎

Be ready to switch things up on the fly. That’s what separates event producers from glorified calendar invites.

💬 Let’s Talk Engagement (AKA, Don't Be Boring)

Cold, static presentations? We’re not doing that anymore.

We’re doing:

• Live polls
• Q&A breaks
• Encouraging DM convos before/after
• Sharing post-event goodies that keep the love alive

Ask yourself:How am I turning this from a moment into momentum?

🔧 Event Tech Stack = Simplified Brilliance

No need to be a tech hoarder. Here’s what’s actually working for us:

• ContentFries – for editing, captions and magic
• HeySummit – to manage it ALL under one roof
• OneStream Live – to go live everywhere without losing your mind
• Stream Deck + good lighting – because you deserve to look as pro as you are

Ask yourself:Is my tech helping me shine or stressing me out?

🎉 Let’s Wrap This Up

You don’t need a whole production crew to make magic — just strategy, vibes, and a clear message.

🧠 Keep refining.

💌 Keep following up.

🎤 Keep showing up like the expert you are.

Ready to host your own event? Or still got questions on tools, topics or timing?

Let’s talk on LinkedIn 👇 I’m here for it!

*Keep Moving Forward!

Ericka Bates

P.S.

04.15.2025 @6pm ET. You're Invited to the

📊 Post-Event Deep Dive:

Reflecting on Your Event Launch and Measuring Success 

– Your event is over, now what? Learn how to track key metrics, leverage attendee feedback and refine your strategy for even better future events.