How Macdonald's turned around 2 years of declining sales

Apr 14, 2021 8:01 am

Dear ,


I thought you may find this story inspiring...


McDonald’s


After nearly two years of declining sales, McDonald’s turned things around not by changing its marketing but by focusing on customer experience. The fast-food chain made an effort to listen to customers and provide the streamlined experience they wanted.


👉That meant simplifying the menu, investing in higher-quality ingredients and improving order accuracy.

👉Delivering better food faster gave the restaurant a much-needed boost and put it on track to continue a growth trajectory. 


Most times, you don need to spend more, you only need to look at things from a different perspective.


If customer experience is a focus and something you want to address, lets set up time to chat. In the interim, have a look at one of our programs: How To Improve Products And Services With Design Thinking - Online Training


Your time is precious, and I don't like wasting it. Let me know what works for you.


“Your most unhappy customers are your greatest source of learning.” – Bill Gates



Have a pleasant day further...


Warm Regards,

Terrill Christians, MBA

CEO | Management Consultant

📲 +27 82 925 3939

📧 terrill@successbydesign.co.za

📆 Book 30-mins in my calendar


www.successbydesign.co.za


At Success By Design, we design and implement growth strategies, business processes and customer experiences that increase sales, productivity and generates profit in a sustainable way.

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