Product team, low-code design and immigration. by JP Paiva

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πŸ’Š | Zoom's Freemium Decision Tree; Sunsetting Software Products; Running Effective Product Discovery;

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___ by Product Collective

Sunsetting Software Products

✍️what's going on here?

Every product has a life-cycle, and products reach the end of their usefulness in the markets they compete in. You may choose to refresh it, or you can sunset it.


πŸ‘‹what does it mean?

If you choose to sunset some features or your entire product, don’t just flip the switch, be intentional about it and let your customers know what you’re up to.


πŸ’‘why should you care?

If you've done it or are thinking of doing it, you might not be considering to apply some human-centered thinking that would improve the process. As in your product development process, you also have to consider what, how and why you're doing what you're doing.


Click here to read the article



___ by Alex Cringle

Running Effective Product Discovery

✍️what's going on here?

I believe I have never seen before such a practical and step-by-step process on how you should run a product discovery process. He dives into a qualitative discovery methodology that he


πŸ‘‹what does it mean?

He not only shows you an 8-week process that goes from "Observations" to "Solutions" but also gives you a guidance how to set it up and stick to the process.


πŸ’‘why should you care?

This process is a mashup of principles and techniques, and there isn’t a specific name for it. But it is a great way to start off and build your own process by doing it.


Click here to read the article



___ by Good Better Best

Zoom's Freemium Decision Tree

✍️what's going on here?

While Zoom's quick ascent to market-leader has a lot to do with the quality of their produto, there were still issues of discovery to be solved, like Pricing.


πŸ‘‹what does it mean?

Before going live with a free product, Zoom had some decisions to make, going from its first decision between Freemiun vs Free Trial to picking a usage constraint.


πŸ’‘why should you care?

It's a paradox. Give away too little value and customers won't be able to use your product sensibly. On the other hand, give away too much value, your risk offering a free plan that will cannibalize revenue from paid tiers.


Click here to read the article




we're also following πŸ‘€

OpenAI's new language generator GPT-3 is shockingly good and completely mindless. (by WIRED)


Learning tool to develop your Product Management soft skills.


Why are so many meetings unproductive?


Work is f*cked, it's high time we fix it.




news on products πŸš€




Jobs on Product πŸ“£



πŸ“šWould like to work as a Product Manager before your first role as one? Apply to Product Accelerator from PMDojo and get practical experience in an 8-week tailored program to break into Product Management.


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