Most people think they’re doing marketing.

https://marketing-disruptors.videotoblog.ai/how-billionaire-lawyer-built-scalable-side-hustles

But the billionaire lawyer who built one of the most powerful legal brands in America approached it differently…

He treated marketing like math.

Not feelings.

Not hope.

Not “post and pray.”

Math.

Here was his formula:

• Know what a case is worth.
• Know how many cases you need at a given ad spend to break even.
• Scale as long as the unit economics make sense.
• And then — when the numbers are solid — pour fuel on it with one thing most businesses overlook…

Brand.

Because brand is the multiplier.

Brand is what makes your cost per lead drop while competitors’ budgets rise.

Brand is what makes a single line carry a billion-dollar message.

In his case, the URL was the mission statement:

ForThePeople.com

Simple. Bold. Clear. Impossible to forget.

Now here’s the question every business owner, entrepreneur, and marketer needs to ask today:

Are you building a brand… or just waiting to be found?

Because waiting is not a strategy.

And in 2025, the marketplace only rewards the businesses that create intent, not hope for it.

If you want a real branding and marketing review — the kind that shows you your numbers, your message, and your growth opportunities — let’s talk.

Contact Rico Glover with Marketing Disruptors

Branding • Funnels • AI • Strategy

Text or 📞 910-257-3017

Let’s build something unforgettable.

— Rico Glover

Your unfair-advantage partner in AI, marketing, and business growth