If I didn’t get the chance to speak with you at yesterday’s Chamber event, first—my apologies.

If you were there, you probably saw me chained to the online registration tablet.

With a flood of last-minute walk-ins and new sign-ups, I spent more time typing names than talking business.

But let me tell you what happened after the event…

In less than 24 hours, I turned one video from that event into:

• 10 laser-targeted social media posts
• 18 video clips ready to flood feeds
• 1 SEO-optimized blog post
• A boosted Google Business Profile entry
• And a YouTube video that keeps working 24/7
• 

That’s what real marketing does. It turns moments into money.

This isn’t about “likes” or “followers.” It’s about leads, sales, and visibility that sticks.

If you're a small business owner and you’re not seeing your social media, video content, or Google presence generate real dollars, you’ve got a problem that’s 100% fixable.

Here’s the hard-hitting data showing why local businesses that produce regular content leave those that don’t in the dust:

🚀 1. Leads & Sales Multiplying

• 3X more leads per dollar & 62% lower cost than traditional outbound tactics like print or broadcast ads First Page Sage+12Evocalize+12Reddit+12Think Remark+2Intero Digital+2OneLocal+2.
• For every $1 spent on content marketing, businesses earn an average of $2.77 back Impact My Biz+1Outbrain+1.

🔥 Demand, Loyalty & Revenue Boost

• 74% of marketers say content marketing helps generate demand and leads, 49% say it drives revenue, and 52% build deeper loyalty Neil Patel+5HubSpot+5Ahrefs+5.
• 63% report it builds customer loyalty; 83% say it’s the top tactic for demand-gen Digital Silk.

✍️ Blogging = More Leads

• Businesses that blog see 13X greater ROI than those that don’t Digital Silk+3Small Business Rainmaker+3Think Remark+3.
• Small business bloggers experience 126% faster lead growth; long-form posts generate 9X more leads than short-form Investopedia+7Think Remark+7First Page Sage+7.

📈 SEO & Organic Traffic

• Content marketing nets 3X more leads per dollar and costs 62% less than traditional ads OneLocal+1Intero Digital+1.
• Regularly refreshed content can boost organic traffic up to 106% Intero Digital.

🎥 Video & Visual = Customer Magnet

• 83% of consumers want more video content in 2025 digitaloft.co.uk+1Sixth City Marketing+1.
• In small biz settings, video content drove returning customer rates to 60% Ciderhouse Media+3Think Remark+3Digital Silk+3.

🗣️ Social & Reviews Fuel Growth

• Retailers using social media see a 133% revenue increase Typeface+4Vogue Business+4en.wikipedia.org+4.
• A half-star Yelp jump can boost restaurant revenue by 5–7% en.wikipedia.org.
• 76% of mobile local searchers visit a business within a day and 28% buy something en.wikipedia.org.

✅ Bottom Line for Local Businesses

🧠 The Takeaway

If you're a local business not producing consistent blogs, videos, social posts, reviews, or optimized content, you're losing out—plain and simple. Those who do are seeing exponentially more leads, customers, and profits.

Want your business in that winning camp? Let’s put your content machine into overdrive.

Let’s fix it.

📲 Text or call me at 910.257.3017 and say “Marketing Audit”

I'll personally review what you’re doing—and show you what your competitors hope you never find out.

No fluff. Just strategy, speed, and sales.

Talk soon—

Rico Glover