Scaling isn’t sexy… and that’s the point.
May 25, 2025 8:25 am
Hey , you determined gremlin.….
Let’s get one thing straight:
The mountain isn’t your problem.
Your strategy-hopping habit is.
Lately, I’ve been talking to founders who are this close to breakthrough…
And yet they keep binning solid strategies the minute things get foggy.
You know the drill:
- You launch with conviction
- One week of “meh” engagement
- Panic
- New plan
- Repeat
Here’s the truth:
There are a dozen ways to grow your brand and scale.
Some steep.
Some scenic.
Some look deceptively easy until you’re knee-deep in chaos.
But what kills your momentum?
Starting over. Again. And again.
You don’t need to be smarter.
Or luckier.
You just need to endure the discomfort longer than your competition.
Because here’s the dirty little secret about success:
The bar is laughably low.
Most people quit too early.
They can’t handle uncertainty.
They confuse fog for failure.
They want “fast” instead of “finished.”
But not you. Right?
You’re the type who can sit with the suck.
Stick with the plan.
And keep moving, especially when it’s not Insta-worthy.
That’s where the real growth lives.
In the muddy, messy, unsexy middle.
So: Are you sticking with your strategy long enough to see it work?
Or just flirting with the next shiny idea because it feels safer?
Something to chew on.
Sarra
Founder: PeakCopy | Axiom Community
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P.S. Ever abandoned a strategy too early and lived to regret it?
Hit reply, I want the tea.
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P.P.S.
If you’re done dabbling and ready to lock in a plan that actually works, I take on a small handful of new clients each month.
Think of it as strategy with teeth and staying power.
(If there’s a spot left this month, you’ll see it.)
No fluff. No BS. Just the kind of clarity that gets results.