Hey , this may surprise you...

Content creation isn't writer's block.

It's systematic negligence.

Most founders sit there like stunned goldfish, staring at LinkedIn's "What's on your mind?" box.

Not because they're thick.

Not because they've got nothing to say.

But because they're treating insight like lightning, waiting for it to strike instead of building the bloody conductor.

Smart founders?

They nick ideas from their own chaos like pickpockets.

The "Thought Thief Method"

Works like this:

Step 1: Steal from yourself

• Client meeting goes sideways → voice memo the lesson before you forget (you will forget)

• Morning shower revelation → scribble it on the steamed mirror if you have to

• Random Tuesday epiphany about your market → capture it or watch it vanish into the void of good intentions

Step 2: Turn brain-droppings into posts

• Ask yourself → "What would past-me pay £500 to know?"

• Template: → "Everyone thinks brand transformation happens overnight. Bollocks. It happens when you finally stop copying your competitors."

Done.

Why this works:

→ No more staring at blank screens like a broken robot

→ No more "I've got nothing interesting to say" (you do, you're just not paying attention)

→ No more overthinking yourself into creative paralysis

When content feels like collecting, not creating, you actually do it.

When you do it, you stop being invisible.

Send me a message if you're nodding along.

Sarra

Founder | Rebel Marketing