I reduced my churn from 41% to 16%

I've decreased my churn rate from 41% to 16%, and I share with you all actions I’ve done to reduce it.

IACrea’s churn

Estimated reading time: 1minute and 16 seconds

At the outset of IACrea, my churn rate was high. Indeed, users can easily unsubscribe at any time with just a click.
As a client of multiple services myself, I dislike encountering difficulties when trying to unsubscribe. Therefore, I chose not to complicate the system further or alter the design to hide the unsubscribe button. Instead, I explored alternative methods to reduce churn: