Christine Schick with MBB

All issues

Google got caught. Here's what it means for your rankings.

Your competitor is hoping you skip this.

Big Google news, and how to read it!


A UK regulator with subpoena power looked under Google's hood. Verdict: rankings aren't fair or transparent. The EU agreed. A US judge already called Google an illegal monopoly back in 2024.


Three governments, same conclusion.

Cue the headlines: "Rankings are about to get fair!"

Cute. But unlikely.


Most of these rulings will spend years in appeals. And even if they landed tomorrow, "fair" just means Google publishes the rules and opens a complaint line.

Keep reading

Enter your email to finish this story and get Christine Schick with MBB's next one straight to your inbox.

Already subscribed? Enter the same address and you'll go straight through. · Free, and you can unsubscribe any time.

Share