You’re probably thinking, “AI in Dawah? 

What is this, some kind of sci-fi Islamic plot twist?” I get it. 

The idea of robots taking over our beloved message is enough to make anyone go, "Hold up, this sounds sketchy." 

But here’s the thing: AI isn’t here to replace the human touch in Dawah. It’s here to amplify it.

Let’s be real. 

Dawah in the digital age isn’t what it used to be. Gone are the days when a simple flyer or a sermon was enough to spread the message. 

Now, we’re drowning in content—social media posts, videos, podcasts, articles, you name it. 

And here’s the kicker: the more content there is, the more robotic it feels. 

Like seriously, how many times have you scrolled through your feed, only to see the same bland, generic posts regurgitated over and over?

AI: The Sidekick, Not the Hero

First things first, AI isn’t some magical tool that’s going to do your Dawah for you. 

It’s not about sitting back and letting a machine preach to the masses. 

If that’s your game plan, you might as well let your Roomba give the khutbah. AI is a tool—a sidekick. And like any good sidekick, it’s there to help you, not replace you.

You know what sucks? 

Wasting hours brainstorming, writing, editing, and then praying that your post or video resonates with someone, anyone. 

That’s where AI comes in. Think of it as your content assistant, helping you churn out ideas, structure your thoughts, and even fine-tune your message. 

But here’s the catch: the soul of the message? That’s all you, habeebi.

Don’t Be a Lazy Larvae

Let’s not sugarcoat it. 

AI can make you lazy. Yeah, I said it. 

You start relying on it for everything, and next thing you know, your Dawah is as dry as reading a fatwa on quantum physics. Don’t let that happen. 

You’ve got to inject your style, your flair, your *je ne sais quoi* into the content.

Look, Dawah is personal. It’s about connecting with people on a deep, spiritual level. 

AI doesn’t have a soul (last I checked), so it’s not going to inspire anyone by itself. 

That’s your job. 

Use AI to help you brainstorm, to give you that initial spark, but then take it, run with it, and make it yours.

The Secret Sauce: Your Unique Style

Here’s the dirty little secret of AI: it’s only as good as what you feed it. 

If you feed it boring, generic prompts, guess what? 

You’ll get boring, generic content. But if you feed it your unique style, your voice, your passion, you’ll get something that’s actually worth sharing.

You’ve got to develop your Dawah fingerprint—a style that’s unmistakably yours. 

Maybe it’s the way you weave in humour, the way you make complex concepts simple, or the way you make your audience feel like you’re speaking directly to them. 

Whatever it is, that’s what will set you apart from the robotic noise.

AI + You = Dawah Superpower

So, what the heck is AI doing in Dawah? 

It’s giving you a superpower. It’s helping you reach more people faster and with less burnout. But remember, the heart of Dawah isn’t in the tech. 

It’s in you. 

Use AI wisely, don’t become a lazy larvae, and always, always keep your unique style front and centre.

Now go out there, use AI, and make some real impact. The Ummah is waiting.

Teslim Adeyemo

The Muslimchangemaker

P.S. If you think AI is going to do your Dawah for you, just stop right there. Unplug, take a walk, and remember why you started this journey in the first place. Spoiler: It wasn’t for the shortcuts.

P.S. If you want to take your dawah online and ensure you have something meaningful to say every time, something that has the potential to change people's life for the sake of Allah, then you want to check out my AI course for dawah-minded Muslims.