You can polish a turd, but....

Hello Content Creators!Seems like there's something in the water lately. It's bad. And it's affecting the very people who write your press releases.Maybe that's you. Or someone you work with.Or worse, someone you pay!Over the past three months, the q...

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Jul 09, 2020
It's OK to market in a silo

Hello Content Creators!Social media gets a bad rap for reinforcing your existing beliefs by showing you more and more similar content. And if we're being honest, we usually gravitate toward news sources, friends and stories that support our own opini...

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Jul 03, 2020
It's the bandwidth, stupor!

Hello Content Creators!Have you ever gotten through a big project and just been completely brain dead?Or strung together call after call or meeting after meeting for a couple hours, then just been wiped?This has happened to me a lot lately. I'm resea...

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Jun 26, 2020
How to grow by telling another brand's story

Hello Content Creators!Are you missing opportunities for brand exposure?Here's what got me thinking about this: I've noticed that many cycling brands don't know each other.For example, I have a custom carbon fiber road bike from a boutique Italian br...

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Jun 19, 2020
Peak Content Summit Digital $99 deal ends soon!

If you're like me, you want to get better at your craft.You like knowing just a little more than the competition.You want to know you're maximizing the impact from your efforts, not spinning your wheels.You want to know what works, what doesn't, and...

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Jun 11, 2020
My experiment. Your brand. Free Advice.

Hello Content Creators!I don't have a good story this week, but I still have something for you.This week, I just want to share a couple of FREE things I'm doing that your brand or media outlet can take advantage of.For the brands:I'm running an exper...

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Jun 11, 2020
How to build your brand for free without PR

Hello Content Creators!As a publisher that relies on paid content and advertising, telling you how to do this for free is probably the worst idea I've had. But here's how you can:get exposure on major media outlets for freebuilds customer trust and a...

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Jun 05, 2020