How to use SEO to improve your Content Marketing

Jan 20, 2020 10:18 pm

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If your Content Marketing efforts seem to be falling flat, they might just need better SEO.


Do you make great content, then get frustrated when it doesn't drive higher traffic to your website or boost sales pages? There are a lot of factors that could help, but SEO is one that's often ignored.


Fortunately, we've got a session for that!


People think of SEO as just something you need to do for your website, but it can really improve the results of any type of Content Marketing. That's why we have an entire session dedicated to teaching SEO from a marketing point of view, led by Ezoic's CMO, Tyler Bishop.


Great, but who's Tyler Bishop?

Bishop has started and grown several companies through expert content marketing and refined SEO practices. He's a regular speaker on SEO best practices, runs one of the leading Google-certified publisher partner organizations, and is the host of Pubtelligence, a global series of publisher think tanks held at Google headquarters around the world.


"SEO and content marketing are intertwined, and not in the way most people think," says Bishop. "As more brands invest in content, you need to understand how SEO could help you stand apart. Content can have ten-fold ROI or be a complete money pit. The execution makes the difference."


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At Peak Content Summit, you'll learn how to execute on more than just SEO. Bishop is one of eight expert speakers already announced for Peak Content Summit. Topics range from:


  • how to come up with unlimited content ideas
  • how and where to publish the content
  • making your content more inclusive
  • creating a truly engaging story arc
  • how to work with media
  • using data to maximize your content marketing's impact
  • using content to build your brand


...and more! Sessions are designed to build YOUR skillset, giving you both inspiration and the tactical knowledge to implement all of the lessons you'll learn.


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Register now to guarantee your spot, seating is limited. More information, a complete list of speakers and the full curriculum is available at PeakContentSummit.com.


See you in March!


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Tyler Benedict

Founder, Peak Content Summit

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