Hi ,

I hope your sales are going well this week.

You may remember that last week I mentioned a new tool for members. It is an additional tool at no extra charge, and it is something that I've been working on for a while.

It is called the Product Detail Generator, and it solves a problem I've had with product descriptions from the start.

Here's the problem...

Sometimes a t-shirt or a coffee cup is not about what it is made of or how it keeps coffee hot. Rather it is about the decoration or recipient of a gift or the occasion for which it is given.

For example, a coffee cup with a cat is about the cat and the people who love cats.

Also, a gift for your mother is more about your mom than anything else.

A gift for an anniversary is about the people celebrating that event more than the gift's make-up.

Basic product descriptions on their own just won’t do.

That’s why I came up with this details generator. A tool that creates add-on sentences to add to the basic description.

Example

Here is an example of a necklace with a horse charm.

This fine necklace is enough to make any horse lover sit up in the stirrups and take notice. So don’t stall! Giddy up and get yours today!

See more examples here.

Next time I'm going to tell you about some free tools to help with marketing online stores.

Until then, happy selling.

William