Hey ,

Let’s be real—having a ton of followers means absolutely nothing if they’re just sitting there like ghosts, lurking in the shadows, not engaging, not buying and definitely not hyping you up like they should. 👀

You didn’t build your brand for crickets, right? So, let’s fix that.

Here’s the deal: community is the real currency. If your audience isn’t engaging, it’s not because they don’t care—it’s because you’re not giving them a reason to! Harsh? Maybe. True? 100%.

💡 Here’s the tea on building a community that actually gives 2 What's Ups and a Dap:

🔥 Stop chasing vanity metrics—10 engaged people > 10K silent followers.

🔥 Give them a reason to show up—polls, Q&As, live chats… make it a party!

🔥 Be real, not robotic—people connect with you, not your sales pitch.

🔥 Make ‘em feel special—exclusive perks, insider access, and VIP treatment win every time.

🔥 Keep the momentum going—engagement isn’t a one-and-done deal.

The days of just posting and hoping people interact? Over. You need to spark conversations, create FOMO and make your audience feel like they belong—not just follow.

So, are you ready to turn those ghost followers into raving superfans? Connect with me on LinkedIn and let me know: what’s your biggest struggle with community building? Let’s tackle it together. 💪

Stay sassy & engaged.

Keep Moving Forward!

Ericka Bates

P.S.

If you’re tired of shouting into the void, let’s chat. I’ve got all the strategies to get your audience talking, engaging and buying—no more digital tumbleweeds!

P.S.S.

If you've seen any of Elle Kersey Feburary events on Community and you would like to join us live 02.18. 2025 at 6pm ET. for her Post Event Deep Dive titled:

The Power of Connection, click the button below!

Join Us Live!

We’ll discuss:

• How to effectively foster genuine connections within your community
• The actionable lessons that can be applied to your own community-building efforts
• What worked, what didn’t & how to improve for greater engagement & long-term success
• The key strategies that drive success in connecting with your audience

Whether you’re an aspiring community builder or a seasoned pro, this Post Event Deep Dive will provide you with valuable insights and reflections to elevate your community-building efforts moving forward.