Schools are back, and parents everywhere (well a lot of them) are breathing a huge sigh of relief, . As they get a helping hand rom nurseries, and teachers everywhere.
Some are, of course, homeschooling too, with support from some of the amazing resources that KiddyCharts and other fabulous sites have.
It is a time for us to reach out and reconnect with our parenting and schools audience, and therefore we have loads going on for you. If any of these appeal, reply to this email, and we can chat. We are flexible, and understand that you need to provide something that works for you and your marketing goals and budgets.
We pride ourselves on our flexibility and creative approaches for everyone.
Editorial
By 27th Sept - Best advent calendars for kids and adults/parents: Do you have any advent calendars for kids, or that might be suitable for parents, we are writing about the best ones available, so let us know and we can feature you or your clients.
By 30th Sept - Seeking offers and giveaways for our new app. We will include you on the site, directing to the new app. Your brand in our newsletter, on social, in app push notifications, and the site permanently - that is a combined reach of over 1mill. Ideally toys, and products suitable for kids, or giveaways that work for kids / parents, but we are open to your ideas.
Advertorial
For our Christmas advent: Every year we work with brands on a 12 days of Christmas advent calendar that brands and clients keep coming back to. We typically get impressions of 800K+ for the advent hashtag in the run up to Christmas. Perfect for those all important eyeballs when people make their gifting choices. We charge only £300 for inclusion, which covers daily tweets, Facebook posts (two), logos in our advent activity book for kids, and a giveaway article on the site. We have other packages for those interested, which include newsletter coverage with our focused audience of 10k, so just hit reply for more details. We have clients who have worked with us on this for 5+ years and keep coming back it works so well for them. KiddyCharts focuses on building longer term partnerships wherever possible.
Why work with us?
We believe we are the only social enterprise parenting media site.
So just in case you don't know this all KiddyCharts that well - here is a reminder of our reach across all platforms from stats gathered today:
- 51%+ of our profit goes to charity as we are a registered social enterprise (since 2018). So any profits we make, whether from views to the site through programmatic advertising, or brand partnerships, you can be confident that at least half the profit goes to our partner charities. We have donated to Young Minds and Reverence for Life in the past,
- 2000+ page views a day for our media content on KiddyCharts, rising to 3000-4000 a day over the Christmas period, particularly around our advent calendar (see above),
- Newsletter audience of 10k+ with 16% open rate and then 20% click rate on those opens,
- 580k+ social media reach, including 530k on Pinterest where we have a wonderful visual audience. Idea Pins get c. 15k+ impressions each,
- Time to Pee club of highly engaged parents focused on activities and ideas for their kids. 600 members and growing, with open rates of 25%+
- Strong Google and Pinterest search authority, with a Domain Authority of 50 for our site, and
- Newly launched app in both the Apple and Android stores, with a growing audience receiving push notifications covering content, offers and giveaways.
We hope you like these ideas / opportunities to work with our audience and site. But if you have other ideas, just let us know. We are always open to conversations to find something that works for you and / or your clients.
Kind Regards,
Helen Neale
kiddycharts.com, Editor
Prof Cert in Social Media (IDM) and Level 3 counsellor (CPCAB)
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