Here’s an unconventional opinion. You don’t need many product ideas. You only need one idea, scaled from $0-10k. Here are the tier levels...
🎁 Free
💵 Low
💰 Mid
⭐ High
🏅 Elite
This is all you need to run a creative business. A quick overview of each tier and how to price 👇 If you want my advice on what to offer customers based on your expertise, leave a comment!
🎁 Free tier: offer a PDF download or email course explaining a key concept of your expertise. Checklists and templates do well.
💵 Low tier (under $100): host a paid workshop where you go through the concepts in depth and answer questions directly from customers.
💰 Mid tier (under $500): create a self-guided course with all the concepts, toolkits and templates — curated to a specific outcome.
⭐ High tier ($1k): lead people through a cohort course of the same concepts and lessons. Very interactive, lots of access to you—the expert—and guaranteed outcome.
🏅 Elite tier (up to $10k): personal coaching to use the toolkit and concepts to achieve the client’s biggest goals.
See how I took one idea and scaled it from a free download all the way up to $10k consulting?
You can do the same AND it helps your potential customers know what to expect at every step of the journey.
Reply this email by leaving a comment with your expertise and I'll share advice on what to offer as a free/low tier product to get you started!
Thank You
Blackgirl,Realmoney
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