The Role of AI: the difference between writing and content

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Writing is your thinking. Content is AI or someone else's thinking. 

Writing is hard because it requires you to think about what you want to say. Your thinking doesn’t improve when you use AI to write for you. 

Here’s the truth. 

If you knew what you wanted to write you would write it without using AI. 

The problem is you don’t know what you want to say so you use AI to say it for you. There’s nothing wrong with this. 

Let’s agree though, if you use AI to write then your goal isn’t to think deeply about the subject and say something thoughtful. 

Your goal in using AI to write is to create content. 

Content isn’t thoughtful. Content is a monster we’ve created. Content is Frankenstein's monster. It gives the appearance of being helpful, but it’s really a distraction from life. 

Most people on the internet have the goal to create content or be a content creator. Build a personal monster. That’s repeating what other personal monsters have said. 

AI in its current state is great at helping you create your own personal monster fast. You get to copy a prompt you found to produce thoughtless content that get shared on media platforms.

The content created with AI isn’t new or innovative. It’s saying what everyone has said because the data AI uses is what everyone else has already said. 

Writing on the other hand is slow because our thinking is slow.

It takes time to think about what you want to say. Take your time and think about what you want to write.

What you write will have a greater impact on someone than the content another creates. Writing and content aren’t equal.  

Made it this far?

Press reply and let me know what you think.

Till next time,

Will