🎤 The Messaging Makeover!

Hey ,

I just had one of those chaotic-but-brilliant moments that make you say:

Wait... why isn’t everyone doing this?

In last Friday's session with the Virtual Summiteers Peer Group, we're talking about storytelling and media strategy, all inspired by The Jason Hodge’s

4 part series. And whew, it was the message-clarity wake-up call we all needed.

Yes, the tech was messy (Zoom tried us), but what came out of it? Solid gold. Here’s what you missed:

🎲 The Storytelling Cube = Your New Secret Weapon

Jason broke down a six-sided storytelling framework that helps you:

• Nail your message without the corporate mumbo jumbo
• Speak directly to your audience (because “everyone” is not a strategy)
• Know your “Why now?” before people scroll past you
• Create content with impact and memorability
• Repurpose content in a way that feels smart, not spammy
• Actually get people to take action (instead of ghosting your call-to-action)

💡Real talk: If your audience can’t explain what you do after 30 seconds.

Your message isn’t working.

🎥 Wanna Watch the Recording?

You’ll see how we:

✅ Fixed foggy messaging

✅ Called out weak content strategies

✅ Laughed through tech glitches

✅ Dropped major gems on repurposing

Replays are for members only.

💬 Think About It:

• When’s the last time you told a story your audience actually remembered?
• Do your launches sound like you or like Chat on autopilot?
• If someone wanted to refer you, could they explain what you do?

🌟 BTW… This Was Inside the Virtual Summiteers

We’re a curated community of entrepreneurs, founders and digital event leaders who meet weekly to discuss how to use virtual events to grow, convert, and build serious brand authority.

This isn’t a random Facebook group. It’s strategic, invite-only and full of people leveling up their event game, from SaaS founders to consultants, authors to media pros.

If you're:

✅ Tired of shouting into the digital void

✅ Wanting your events to do more than “get a few likes”

✅ Craving real community with people who get it

Then maybe it’s time to apply to join us.

🔗 Ready to Stop Doing It Alone?

👉 Apply to join The Virtual Summiteers Peer Group!

(Spots are limited because quality > quantity. Always.)

Catch you on the inside,

*Keep Moving Forward!

Ericka Bates

Digital Strategist | Talk Virtual | Facilitator

Helping experts like you get seen, be the expert, and grow with virtual events that actually work.

P.S. Yes, the replay is spicy, insightful and totally worth your coffee break.

Join Now! ☕🎬

P.S.S.

If you've enjoyed the 4 part series with Jason, then you may also enjoy his series on: Mastering AI Prompts for beginners