Bespoke tailors suffered this year. Here's why

Dec 29, 2020 1:46 pm

Hello ,


Good morning.


Looking back on the lockdown that occurred early this year as a result of covid-19 outbreak ... 


... it's so PAINFUL to hear the STORIES of FINANCIAL HARDSHIPS experienced by many fashion designers ...


... particularly those whose main stream of income was bespoke tailoring.


Parties ended, owanbes vanished, churches closed, and every form of event was banned.


Painful, really.


.


On a WhatsApp group I belong, we had a conversation along this line and I shared my thoughts on why some fashion designers prospered and some didn't.


I'd like to share them with you.


Below.


👇


Lemme let you in on a little secret.


THE REASON SOME FASHION DESIGNERS THRIVED AND OTHERS SUFFERED WAS MAINLY THE INFO THEY GOT ACCESS TO ON HOW TO SURVIVE DURING THE LOCKDOWN.


You know I'm a business coach, right?


I have two coaching programs called FashionSix Basic and Pro.


At the start of April 2020 I held some special classes for my members and told them how to diversify during the lockdown.


I told them to reach out to their customers in organisations where facemasks were badly needed.


Or those customers that had connections to such organisations.


I told them to offer partnerships with these folks in order to get contracts.


I told them to sell their facemasks in packages not units.


I told them not to do the facemask business beyond May by which time the bandwagon effect would have kicked in.


Those who applied these and other ideas shared by me and members of the coaching communities hit it big.


I have it on record Abimbola O, made N2m in one month.


A lady made N1.5m in one month.


Several others did more than half a million naira.


All during lockdown.


And because they got info appropriate to their situation.


From their coach.


My point is, what you know matters.


AS YOU HEAD INTO 2021, WHAT DO YOU KNOW ABOUT YOUR BUSINESS AND HOW TO PROSPER IN IT?


You might want to book a strategy session with me to on the way forward for your business especially with respect to ready to wear. Why not chat me up on WhatsApp line +2349052137213.


I have slot for 5 persons.


Cheers


Laoye Curtis

P.S: take advantage of my READY TO WEAR ON A BUDGET SHORT COURSE (January) for the discounted price of N4999 here: https://selar.co/fvde

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