Hello ,

This title reminds me of the legendary singer and songwriter R. Kelly; I wonder what's up with him now....well that a gist for another day.

I promised to talk about how to get the hot audience that you have blazing. Kindly don't burn them like burnt dodo .

Who is your Hot audience?

Your hot audience is one who is not just a fan but a loyal tribe member.

He knows you, he knows your worth, he has used your products or services and can testify.

Quickly, let me give you a gist; a few weeks ago, there was this post on Instagram on Tatcha, an ex Big Brother housemate official's page about her launching a product. It was just an awareness post with no date or price or product name but guess what?

One of her followers paid without even knowing what the product was or it price.

That is one blazing audience

.Well, the motive maybe to clout chase but it still shows Tatcha has a blazing audience.

So, how do we keep these hot audience ever blazing?

Remember to keep a fire burning, you need to fuel or fan it .

Be consistent

In all you do especially on this digital space, consistency is very vital because it keeps you in the minds of people and it also breeds credibility.

Always give value:

Ensure you always deliver great content to your audience. Do not take their loyalty for granted. The day you start dishing out lower than expected, you start losing their respect and trust.

Show prove that your model or product works by being your first client.

Yesterday, I listened to one of my mentors talked about how she pays for her own course first just to be sure everything is working fine with her automatons before bringing it to the public space.

Don't be a drowning man who is trying to teach another how to swim.Ensure you test your products or services so you don't only get more informed on how it works but also get equipped enough to answer any question.

Upgrade regularly:

Your followers are looking up to you.

To some, you are their role model and they look unto you for information .

Upgrade and invest in yourself so you can be updated and not get outdated.

Show care

According to Gary Vaynerchuk, care is one of the powerful marketing strategies that any Business owner / Mentor / Coach must employ.

No normal person will resist care.

Sell care to your audience.

You sell care when you sell the benefits of your product or service[ what is in it for your audience]

Did you learn something?

, I will appreciate it if you can send me messages on topics you would want me to discuss ranging from self development, business to relationship.{ your details will be anonymous}.

Do have an amazing evening

Xoxo

Olufunke