The secret to beating the algorithm
Oct 24, 2022 2:48 pm
Hello ,
Pop quiz: what's the most important metric on your social media content?
Answer: Engagement
Why? Engagement tells the algorithm that people like the content- so it shows your content to more people. More people seeing it = more potential customers in your circle of influence to move down the pipeline.
So what constitutes engagement? Likes, comments, shares, saves, clicks and link clicks. Take a look at your analytics. Do you need to boost your engagement? I've got 9 types of posts that ALWAYS perform.
A picture of you
A testimonial
Awards you've won
Short form video
The team
Sharable quotes
Your inspirational story
A client transformation
A case study
Which one could you do today??
Ready to start short form video? You should know by now, that's my sweet spot. My newest client just 5x their following over the weekend on Tik Tok.
Here are a few trending Tik Tok sounds for this week:
Level: Easy
https://www.tiktok.com/t/ZTRHwaFmQ/ add text on screen that talks about what you always leave yourself to come back to. Make it relatable to your ideal customer
https://www.tiktok.com/t/ZTRHwHkck/ Use with the time glitch filter. Add text on screen to explain what you're dancing about
October is the last month I'll be sending out trending sounds in this email. Be sure you still get them in your inbox: Join here so you don't miss out.
I'm going to leave these tutorials here because I think they could be helpful:
https://www.tiktok.com/t/ZTRADKkKg/?k=1 - Step 1- Posting your first video
https://www.tiktok.com/t/ZTRADKnsp/?k=1 - Step 2- Editing text and video
https://www.tiktok.com/t/ZTRADEubo/?k=1 - Step 3- Using sounds
Let me know if you have any questions!
Jen
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In 2021 we helped our client increase their sales over 30% to $3,000,000. Here's what we did: Click Here
Do you need to talk to someone about what's going on with your social media accounts? Book a strategy session to find clarity, confidence, and direction.
Interested in monthly consulting, done-with-you strategy, and customized prompts and hooks for Tik Tok? Let's see if we're a good fit: http://www.keehartmarketing.com/contact
We are now accepting done-for-you clients for organic social media management of brands and businesses. The investment for these services starts at $2000/month ➡️ www.keehartmarketing.com/contact