{{contact.first_name}}...How much money are you leaving on the table?

Oct 28, 2021 6:16 pm


Hey there ,


Let’s do a little Christmas calculations...


How much do you charge for your product or service?


One of my clients owns a yoga studio, so we’ll use that as an example.


She charges $90 a month for a membership. Over the course of a year, this one client will generate $1,080 dollars for her company. (The math is $90 x 12 months.)


If I bring my client 12 clients over the year, I have increased her income by $12,960. (That’s just bringing her 1 client per month.)


If I bring my client 24 clients over the year, I have increased her income by $25,920 (That’s just bringing her 2 clients per month.)


So, now I’m going to ask you -- how much money are you leaving on the table, over the course of the year?


By not showing up where the community is?

By not having a consistent plan in place?

By not having a strategic way to get more eyes on your business? 


Here is a quick calculation you can do to find that exact number out.


Step 1) Find the value of one client doing business with you over 1 month. (Let’s say it’s $300)


Step 2) Now, multiply that number by 12. (12 x $300 = $3,600).


In the above example - the answer would be $3,600 - that’s the cost of NOT gaining one new client over a 12 month period, via social media.


And $300 is a very low monthly client rate.


The number could be a LOT more because that’s assuming you are only gaining ONE new customer a month. For some business models (like the plumbers I run accounts for) they are gaining more than 1 client a month from a strategic social media game, and that client spends more than $300 for plumbing services. 


I created Effortlessly to help you get strategic about your social media -- without the expense of ongoing management fees. 


If you’re a bit or a DIY-er OR if you have a team to implement our strategies, Effortlessly is for you.


What you don’t know is costing you.


You, as the business owner, has to decide -- how long will you put up with that?


Click here to see how I can help you get your act together, Effortlessly.


Jen “doing the math” McKee



Comments