Hey there ,

It’s time to pull out the calculator and do a little marketing math here.

How much is NOT being on Tik Tok actually costing you? 

Here’s where you start:

What do you charge for your product or service?

One of my clients is a therapist, so I’m going to use her as an example.

She charges $120 for her services, and her client sees her 2 times per month. One of the thousands of people who saw her new video content decided they wanted her services. Over the course of a year, this one new client will generate $2880 dollars for her company. (The math is $240 x 12 months.)

If Tik Tok brings my client 12 clients over the year, her income has increased by $34,560. (That’s just bringing her 1 client per month.)

If Tik Tok brings my client 24 clients over the year, her income has increased by $69,120 (That’s just bringing her 2 clients per month.)

So, now I’m going to ask you -- how much money are you leaving on the table, over the course of the year?

By working harder instead of smarter?

By spinning your wheels when it comes to marketing?

By not having a strategic way to get more eyes on your business? 

Here is a quick calculation you can do to find that exact number out.

Step 1) Find the value of one client doing business with you over 1 month. (Let’s say it’s $300)

Step 2) Now, multiply that number by 12. (12 x $300 = $3,600).

In the above example - the answer would be $3,600 - that’s the cost of NOT gaining one new client over a 12 month period, via Tik Tok.

And $300 is a very low monthly client rate.

I created the “WTH should I be doing” 30 days of Tik Tok Challenge because I’ve seen the value of Tik Tok. And when I see business owners spinning their wheels on other platforms, I just want to shout “over here!!”.

What you don’t know is costing you.

You, as the business owner, have to decide -- how long will you put up with that?

➡️Click here to see how I can help you figure out WTH to do.

Jen McKee